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One Product. Zero Customers. The Halftime Update.

I challenged myself to build and sell something before December 31st. Meet Alex Bennett, my LinkedIn content system turned MCP product.

Building in PublicLinkedInSubagentsClaude CodeContent CreationCase Studies

One Product. Zero Customers. The Halftime Update.

Published: December 25, 2025 - 5 min read

Six days ago, I wrote about creating my own miracle in 12 days. My bank account was racing toward zero. I couldn't wait for a job to save me. I needed to build something worth paying for.

Well, here's the update: I built it.

The Product: Alex Bennett LinkedIn Copilot

If you've been following along, you already know Alex Bennett. He's been my Chief Marketing Officer, the subagent responsible for strategizing, designing, and creating all my LinkedIn content. I've written about what he actually does behind the scenes, including the full workflow of creating carousels from scratch using HTML and CSS, then converting them to PNGs and PDFs using Puppeteer and pdf-lib.

But here's what I realized: everything Alex does for me, he can do for you too.

So I packaged him up. Not as a course. Not as a template pack. As an actual MCP (Model Context Protocol) that gives your AI assistant the same LinkedIn superpowers.

What Exactly Is Alex Bennett MCP?

This is a system that transforms Claude, ChatGPT, or any MCP-compatible AI client into a LinkedIn content machine.

16 purpose-built tools including:

  • Carousel generation (actual PNG images + PDF, ready for upload)
  • Text post formatting with proven templates
  • Quote graphics and visual content creation
  • Performance tracking and analytics
  • Draft management and content calendars

5 professional design themes:

  • Neobrutalism (bold, unapologetic, attention-grabbing)
  • Glassmorphism (modern, elegant, sophisticated)
  • Minimalist (clean, professional, timeless)
  • Gradient Mesh (vibrant, dynamic, eye-catching)
  • Neumorphism (soft, tactile, approachable)

10 workflow prompts that guide your AI through complex tasks like creating viral posts, planning weekly content, and repurposing existing content into multiple formats.

6 deep research resources covering LinkedIn algorithm research, job seeker strategies, B2B sales tactics, thought leadership, recruiting, and networking.

The best part? It generates actual images. Not descriptions of what you should create. Real PNG and PDF files ready to upload to LinkedIn. Ask for a 10-slide carousel and get 10 professional slides plus a combined PDF in seconds.

Why This Matters

I've been documenting my journey with sophisticated image generation using HTML+CSS+JavaScript. I've written about building my own AI employees. All of that culminates here.

Alex Bennett isn't just a tool I'm selling. He's a system I actually use. Every single day. One hour of focused work with Alex, and my entire week of LinkedIn content is handled.

That efficiency? That's what I'm packaging for you.

Who Is This For?

Job seekers who want to stand out to recruiters and build a personal brand that attracts opportunities.

B2B sales professionals who need to warm up cold prospects and position themselves as the go-to expert.

Thought leaders and consultants who want to turn expertise into content that spreads.

Founders and entrepreneurs who are building in public and want to attract customers, investors, and partners.

Anyone who knows LinkedIn matters but doesn't have hours to spend on content creation.

If you've been staring at a blank LinkedIn post wondering what to write, this is for you. If you've been posting and hoping for the best with no strategy, this is for you. If content creation feels like a second job you don't have time for, this is definitely for you.

The Challenge Update

I set out to build and sell one product to one customer before December 31st.

The product is ready. Alex Bennett LinkedIn Copilot is live on my products page.

Now I need that one customer.

If you're reading this and you've ever thought about taking LinkedIn seriously, go check out the product page. See the 5 design themes in action. Watch the 3D carousel demo. And if it speaks to you, reach out.

What Comes Next

Whether I get that first customer before the 31st or not, I'll be writing about it. That's the deal with building in public. You share the wins and the losses.

But right now? Right now I'm proud.

Six days ago I was scared. I wrote about survival mode being activated. I didn't know what would happen. I just knew I had to build something.

And I did.

The SDR Era taught me I could build. Now I'm learning if I can sell.

One product. Looking for one customer.

Check out Alex Bennett LinkedIn Copilot

Request Access to Alex Bennett LinkedIn Copilot


As always, thanks for reading!

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